See https://themes.gohugo.io/themes/hugo-theme-bootstrap/ .

modify information

modify author

enter the configure directory.
cd config/_default
configure information of author in the author.toml
subl author.toml

modify external link for socialize

subl social.toml

modify copyright

1cd ../produciton
2cp _default/config.toml .
3subl config.toml 

modify parameters

1cp _default/params.toml .
2subl params.toml 

for spider

1description = ""
2keywords = ""

logo

1logo = "images/logo.png" 

BRAND

1brand = "PARKMAN"

Color

copy themes/hugo-theme-bootstrap/assets/css/main.css to assets/css/main.css

1cp ../../themes/hugo-theme-bootstrap/assets/css/main.css assets/css/main.css 
2subl main.css

find color and replace

ColorMap

• blue #1685a9 石青
• blue-gray #2e4e7e 藏青
• brown #896c39 秋色
• cyan #177cb0 靓青
• green #21a675 松柏绿
• indigo #003371 绀青
• orange #ff8c31 杏黄
• pink #eea5d1 紫薇花
• purple #d6ecf0 银白
• red #c03f3c 胭脂
• teal #426666 黛绿
• yellow #d5b884 卡其黄vi

reward

1  alipay = "images/reward/alipay.png"
2  wechat = "images/reward/wechat.png"